This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and track site usage for site analytics report. Cookies store information anonymously and assign a random generated number to identify unique visitors.
This cookie is installed by Google Analytics. The cookie is used to store information about how visitors use a website and helps create an analytical report of how the website is performing. The data collected, including the number of visitors, the source where they come from and the pages, is displayed anonymously.
When a user clicks on an ad on Facebook, the link sometimes includes an fbclid query parameter. When the user lands on the destination website, if the website has a Facebook pixel that uses its own cookies, the pixel automatically saves the fbclid query parameter in a cookie "_fbc" for the domain of that website. This allows tracking of Facebook Pixel events relating to a Facebook click. The fbclid is the tracking parameter with which Facebook “marks” the traffic that is shared from its network. This parameter (code) allows Facebook to track each visit to the urls shared on its social network, identifying details of the navigation.
When the Facebook pixel is installed on a website, and the pixel uses its own cookies, the pixel automatically saves a unique user identifier in a cookie "_fbp" for the domain of the website if it does not already exist. This cookie is similar to the "_ga" cookie that works with Google Analytics.